Sales Management Academy

Sales Management Academy

Starts on 7th-8th of September

What is this training about?

Conducted in the Open system, SMA has the role of bringing together multiple visions of decision-makers with extensive sales experience. On this occasion, each participant develops elements of long-term strategic thinking that optimally position the entire sales department in the macrostructure of the company. Additionally, participants will have a process of awareness of the role they play in resolving existing conflicts, in the organization and in preventing tense emotional situations.

It is organized on 4 modules, each module of 2 days of training and exercises applied individually:

Module I: September 7-8 - Training and management of the sales team using PCM.
Module II: October 5-6 - Carrying out the sales strategy and organizing the team.
Module III: November 2-3 - Motivating the sales team and performance management.
Module IV: December 3-4 - Integrated sales plan. Communication with the team.

The program is unique, and it is meant for those Sales Managers who have exhausted all stages of assimilating new concepts in their area of expertise and want to deepen the next level - that of inter-departmental strategic thinking.


What do you gain after attending this course?

✓ Notions of financial strategy. Key concepts related to profitability and adaptation of decisions according to all the elements that can influence financial indicators.

✓ Business thinking know-how. Through business simulations and experiential learning methods, participants learn to make decisions based on financial and operational information, to work with budgets, and to make forecasts.

✓ Stress management in the organization. Starting from communication concepts and materializing in working with case studies, participants understand the usefulness of emotions and how they manifest in the management of different types of stress within the organization.

✓ Integrative projects. Participants have the opportunity to create and present at the end, their own penciled projects during the academy, in front of the group of experts and internal guests.

✓ Sharing experience. Participants consolidate their knowledge by presenting, comparing, and validating ideas in a group of experts at the same level, in different industries.


Trainer: Mihai Arghire

Having the ability to capture the essence of the problems, Mihai Arghire emphasizes the techniques that have immediate applicability in organizations. Through creative working methods, he transforms the training and coaching sessions into real challenges of overcoming the personal barriers of participants. Therefore, he facilitates learning at its utmost.

Mihai adds value to the programs he is involved in by combining his know-how and business experiences extracted from the various positions that he has accomplished (employee, team manager, entrepreneur, and consultant) with a very good knowledge of the local economy. (see full profile at Mihai Arghire - Senior Trainer)

Trainer: Bogdan Secară

Bogdan Secară is formed as a medical doctor, while most of the professional experience he has acquired is in sales, management, and business consulting. The practical approach, action-oriented, and the results-focused approach help him to create a crisp connection with training participants.

Bogdan achieves remarkable results in the development programs of the commercial teams, managing to engage participants in interactive simulations and innovative methods of experiential learning. (see full profile at Bogdan Secară - Senior Trainer)



The investment is 1600 EUR + VAT (400 EUR/module). Individuals receive a discount on the value of VAT. The investment is recovered with the first communication relations/processes optimized after the course. 

** The fee includes catering, coffee breaks with buffet with pastries, tools, and workbook, and support of the trainer between sessions.

Time & Location

The training takes place on 7-8 September (module 1) / 5-6 October (module 2) / 2-3 November (module 3) / 3-4 December (module 4), between 09:00 and 18:00, at Hanul cu Tei, 63-65 Lipscani Street, Bucharest.


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Strada Popa Nan, nr. 171, Bucuresti
0745 755 484
  1. Sales Management Academy - BUCHAREST